01 / Work

Selected
work.

A selection of brand, social media and campaign projects. Each case study will document the brief, the work completed and the result.

01

Jordan Smelski Foundation

Strategy / Media

Project overview

A research-led campaign and media plan created to strengthen the foundation’s brand, audience understanding, social presence and print outreach.

What we did
  1. Brand guidelines
  2. Competitive analysis
  3. Audience surveys
  4. SWOT analysis
  5. Target persona study
  6. Social media calendar
  7. Social media recommendations
  8. Print advertising plan
  9. Print advertising calendar
  10. Client introduction campaign
  11. Original social media trend
Selected work.Scroll to explore
Jordan Smelski Foundation work sample 101 / 12Jordan Smelski Foundation work sample 202 / 12Jordan Smelski Foundation work sample 303 / 12Jordan Smelski Foundation work sample 404 / 12Jordan Smelski Foundation work sample 505 / 12Jordan Smelski Foundation work sample 606 / 12Jordan Smelski Foundation work sample 707 / 12Jordan Smelski Foundation work sample 808 / 12Jordan Smelski Foundation work sample 909 / 12Jordan Smelski Foundation work sample 1010 / 12Jordan Smelski Foundation work sample 1111 / 12Jordan Smelski Foundation work sample 1212 / 12
02

Prospera USA

Social / Data

Project overview

Internship work supporting a small-business incubator through campaign execution, performance reporting, social publishing and content production.

What we did
  1. Social media campaigns
  2. Performance reporting
  3. Social media data analysis
  4. Flyer design
  5. Social media publishing
  6. Video production
  7. Content creation
Selected work.Scroll to explore
Prospera USA work sample 101 / 10Prospera USA work sample 202 / 10Prospera USA work sample 303 / 10Prospera USA work sample 404 / 10Prospera USA work sample 505 / 10Prospera USA work sample 606 / 10Prospera USA work sample 707 / 10Prospera USA work sample 808 / 10Prospera USA work sample 909 / 10Prospera USA work sample 1010 / 10
03

Juan Sanchez

Brand / Identity

Project overview

A personal brand study translating the Juan Sanchez name into a complete identity system with guidelines, story, visual direction and applications.

What we did
  1. Brand research
  2. Brand strategy
  3. Brand guidelines
  4. Brand story
  5. Visual identity system
  6. Logo development
  7. Color palette
  8. Typography system
  9. Logo applications
Selected work.Scroll to explore
Juan Sanchez work sample 101 / 07Juan Sanchez work sample 202 / 07Juan Sanchez work sample 303 / 07Juan Sanchez work sample 404 / 07Juan Sanchez work sample 505 / 07Juan Sanchez work sample 606 / 07Juan Sanchez work sample 707 / 07
Project format

Context / Strategy / Creative / Results